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    The founder of the cult direct-to-consumer brand tells PSFK how she builds credibility and trust with consumers by offering a product previously unavailable among women's supplements, focusing on quality and transparency of ingredients reflected in the clear pills themselves

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    Ahead of Roula's site tour during New York Retail Innovation Week, CEO Mark Voysey explains how he built a premium bicycle brand around consumer demand for on-the-go fitness, helping provide ultimate efficiency for the traveling cyclist

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    Retailers are marrying limited-time access to tangible products in physical retail spaces with one-on-one expert advisory sessions this holiday shopping season

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    Content has been devalued because consumers expect all online content to be free; therefore, publishers are struggling to generate revenue. In order to adapt to a new media landscape, they are attempting to reinvent their subscription models, enticing readers with value-added content and services. Consumers are looking to media and publishing platforms to provide their expertise and exclusive access to premium content and services that complement free offerings and offer additional value. To meet this demand, media and publishing platforms are innovating in the loyalty and services space and providing customers with elevated paid membership experiences. The following paid loyalty report provides a look at new ways that publishers are offering their readers exclusive access to original content, partner services, community platforms and beyond, to enhance the product or brand experience and create recurring revenue and engagement opportunities. Published December 2018 #community-2 #community-platforms #loyalty #loyalty-membership #media-2 #membership #membership-ecosystems #paid-loyalty #papers #premium #publishing #publishing-platforms

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    Presenting at PSFK's Future of Retail 2019 Conference, Ro is a mission-driven healthcare technology company that works with doctors, pharmacists and engineers to provide accessible, affordable, personalized treatment all on its telemedicine platform

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    Aiming to take the stress out of holiday shopping, brands are delivering custom product recommendations both in-store and online

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    Ahead of speaking at PSFK's Future of Retail Conference on January 16, CEO Healey Cypher explains how technological solutions provider ZIVELO focuses on enabling seamless design-led digital integrations for brick-and-mortar retailers, removing friction from the customer experience to foster efficient and enjoyable shopping

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    For SVA Masters In Branding grad Jenna Halbert, building brand strategies at Reddit is a natural extension of her background in marketing and design

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    Retailers are providing customers with additional assistance like holiday helpers and personalized gift guides this holiday season for a more efficient and supportive shopping experience

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    This platform challenges competitors such as Pinterest and Wayfair by connecting customers with the opportunity to purchase products from design adds and offering concepts developed by industry experts

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    Once online-only retailers are using a mix of physical and digital retail strategies to merchandise an assortment of products for the holiday season, helping guide customers toward the most relevant options

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    From offering nap sessions to foodie treats and wellness gift guides, top retailers are catering to consumers' undying health and wellbeing obsessions during a season of winter blues and holiday madness

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    This holiday season, fans of tex-mex chain Taco Bell will be able to purchase branded gift wrap exclusively on Amazon Canada, part of the restaurant's efforts to maintain its reputation for fun and out-of-the-box activations

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    In recent years, China has become a laboratory of retail innovation, implementing changes quickly and on a large scale. Brands and retailers in China are not just blurring the line between online and offline retail but obliterating it with a dynamic, hybrid vision of retail that implements the best aspects of both, supported by a highly sophisticated logistics infrastructure that makes the shopping experience truly seamless. At the heart of these changes is the goal of putting consumer needs at the center. PSFK’s The China Debrief examines three major players  — Alibaba, JD and Tencent — highlighting their key innovations along the purchase path, in order to provide insight into the near-term future for CX innovations across the globe and outline the immense opportunities for brands and retailers to transform the retail ecosystem. The report is part of a series of reports focusing on retail innovation and customer experience to inspire the members of our business intelligence services. Published December 2018 #alibaba #asia #china #debrief #jd #member-research #offline-retai #purchase-path #retail #tencent

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    Ahead of his presentation at PSFK's Future of Retail 2019 Conference next month, founder of hello oral care company, Craig Dubitsky, shares his insight on creating natural, cruelty-free daily-use products that are in synch with what consumers want—friendly, transparent and ethical

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    Shoppable content is getting a boost from influencers and celebrities promoting products and services via interactive platforms

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    PSFK's latest debrief spotlights China’s leading retail and CX innovators, outlining how the future of global retail is happening in China today

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    New York Retail Innovation Week's cornerstone event will include senior speakers from Eileen Fisher, Bonobos, Pinterest and more

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    The luxury division of South Korean auto manufacturer Hyundai motor group is taking a direct new approach to reaching millennial car buyers, fostering engagement on social media as automotive consumers increasingly look to digital discovery

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    Shoppable online video provides engaging and easy-to-consume means to educate consumers about products and services, as well as connects them with industry experts via social media